Synopsis
Our Lady Peace perform amid a restless crowd while a group of children roam an overexposed salvage yard. Their game takes on an increasingly threatening tone as they evade a prowling M4 Sherman tank and encounter a sinister ventriloquist dummy. Images of a pig's head mounted on a stake and an injured child left behind give the video a Lord of the Flies atmosphere. The bright, damaged landscape suggests a war-torn setting, contrasting innocence with fear and social collapse.
Factoids & Trivia
- The video was released during the campaign for "Naveed," the title track from Our Lady Peace's 1994 debut album. The single reached No. 4 on Canada's alternative chart.
- The salvage-yard setting and military vehicle give the performance footage an intentionally unstable, post-apocalyptic feel rather than presenting the band in a conventional concert or studio environment.
- The M4 Sherman tank is one of the video's most distinctive practical visual elements, turning the children's surroundings into an active threat.
- The ventriloquist dummy became a recurring visual motif in Our Lady Peace's early imagery. It also appeared in connection with the band's next album era, including the artwork for *Clumsy*.
- The Persian spelling of "Naveed" appears on Raine Maida's acoustic guitar in the video. The name was associated with a childhood friend and means "bearer of good news."
- The video's dark imagery contrasts with the optimism associated with the song's title and lyrics, a tension that became characteristic of the band's early "dark optimism."
- In 1998, the video was ranked No. 33 in a MuchMusic poll of viewers' favorite videos of all time.