Synopsis

Jordan Knight arrives at a county fair with a group of friends, who launch into tightly coordinated choreography among the rides and midway attractions. Knight focuses his attention on a young woman working at a food stand, initially overlooking her amid the carnival bustle. Her transformation into a confident, leather-clad figure changes the dynamic, leading to a playful romantic payoff and a final dance sequence. The video combines late-1990s pop spectacle with a clear visual nod to "Grease."

Factoids & Trivia

• The video was released in 1999 as the lead visual for Knight's first solo single after New Kids on the Block.

• Its storyline and styling pay homage to "Grease," particularly the contrast between the initially overlooked girl and her more glamorous final appearance.

• The choreography was created by Darrin Henson, who also appears in the dance sequences.

• The video received a nomination for Best Dance Video at the 1999 MTV Video Music Awards. Ricky Martin's "Livin' La Vida Loca" won the category.

• "Give It to You" became Knight's biggest solo hit in the United States, reaching No. 10 on the Billboard Hot 100.

• The song was produced by Jimmy Jam and Terry Lewis, whose electro-funk and R&B approach helped frame Knight's move away from his former group's teen-pop image.