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Supergrass - Time

Music Video
ArtistSupergrass
SongTime
DirectorDom Hawley & Nic Goffey
ProducerBilly Poveda (at Oil Factory)
IntroNo
OutroNo
Production CompanyOil Factory
Sound MixStereo
Technical Specificationscolour - format unknown

Wiki

Synopsis

Supergrass are presented as a deliberately oversized, larger-than-life rock band performing in the English countryside. The video plays up the contrast between the group's youthful, energetic sound and their exaggeratedly heavy appearance, turning a straightforward performance into a piece of visual slapstick. Rural landscapes, broad comic imagery, and lively shots of the trio at work give the clip a playful, irreverent tone that fits the band's early Britpop image without imposing a conventional storyline.

Factoids & Trivia

  • "Time" was released with "Alright" as a double A-side single on July 3, 1995. The release reached No. 2 on the UK Singles Chart.
  • The song appears on Supergrass' debut album, *I Should Coco*, which was released in May 1995.
  • The track was written by Gaz Coombes, Danny Goffey, and Mick Quinn.
  • "Time" was one of several early Supergrass videos built around the band's comic, deliberately unpolished image rather than a conventional narrative.
  • A version of the video was included as a bonus feature on the limited-edition 1999 release of the band's self-titled album.
  • The video was later included on the DVD edition of *Supergrass Is 10: The Best of 94-04*, the band's 2004 career compilation.
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