Synopsis

Filmed in stark black and white, the video follows two couples moving through Newcastle and the surrounding area. Beneath the everyday scenes of streets, stations, nightlife, and dancing, one woman is secretly involved with the other woman's partner. The Pet Shop Boys appear as detached observers, watching the romantic deception unfold from the background. The detached presentation mirrors the song's cool account of mutual infidelity, denial, and the moment when both partners realize they have been deceiving each other.

Factoids & Trivia

• The video was filmed around Newcastle and North Tyneside, with locations including the Bigg Market, Newcastle Quayside, Byker, Whitley Bay, Railway Terrace in Wallsend, and the Tyne and Wear Metro.

• Anna-Marie Gascoigne, the sister of English soccer star Paul Gascoigne, appears in the video.

• Dainton Connell, the Pet Shop Boys' longtime bodyguard, personal assistant, and friend, also appears. He later featured in several other Pet Shop Boys videos.

• The song was released on September 24, 1990, as the lead single from the album Behaviour. The duo described its subject as two people living together while both are unfaithful and pretend otherwise.

• The Newcastle setting gives the video a deliberately local, unglamorous atmosphere, contrasting with the polished electronic production and the group's detached pop persona.

• The video was later included in Pet Shop Boys video compilations, including Pop Art: The Videos, Videography, and Smash - The Singles 1985-2020.