Synopsis

10cc perform "The Things We Do for Love" as a polished stage number in front of a live audience. The video focuses on the band playing and singing the song, using concert-style coverage, close-ups, and cuts between the musicians and crowd rather than a separate narrative. Eric Stewart handles the lead vocal while Graham Gouldman and Paul Burgess round out the performance. The straightforward presentation places the emphasis on the song's bright melody, vocal harmonies, and confident post-1976 incarnation of 10cc.

Factoids & Trivia

• The promotional clip is generally dated to 1977, although the single was released in the United Kingdom on December 3, 1976.

• It was the first 10cc release after Kevin Godley and Lol Creme left the band. Eric Stewart and Graham Gouldman continued under the 10cc name with drummer Paul Burgess.

• The song was written by Stewart and Gouldman and later appeared on the 1977 album "Deceptive Bends," the first album made by the reduced line-up.

• The track had originally emerged during the sessions for "How Dare You!" but was not embraced by Godley and Creme at the time.

• "The Things We Do for Love" became one of 10cc's biggest international hits, reaching No. 6 in the UK, No. 5 in the United States, and No. 1 in Canada. It was certified Gold in the United States.

• The performance was later included in the 1988 home-video compilation "Changing Faces - The Very Best of 10cc and Godley & Creme."