Synopsis

Clinic perform "The Witch" inside a Liverpool studio, framed by a film projector and shifting washes of warped color. The band members appear in Hawaiian shirts as the camera moves between group performance shots, close-ups, projected light, and deliberately rough, psychedelic textures. Rather than presenting a literal witch narrative, the video turns the song into a compact studio performance piece, using flicker, saturated color, and analog-looking imagery to create an off-kilter atmosphere that matches the track's restless, hypnotic pulse.

Factoids & Trivia

• The video was filmed in Clinic's own Liverpool studio, giving it a deliberately informal and self-contained feel.

• Hawaiian shirts and the film projector were used in both "The Witch (Made to Measure)" and "Free Not Free." The band said the visual approach was intended to move away from the darker, medieval imagery associated with earlier Clinic videos such as "Harvest."

• Clinic described the desired look as "warped colour," a visual treatment that suited the more relaxed and colorful direction of the 2008 album *Do It!*.

• "The Witch (Made to Measure)" was released as the second single from *Do It!* in 2008. The song itself runs for approximately three minutes and fourteen seconds.