Synopsis

Set against a futuristic Tokyo, will.i.am leads a tightly synchronized group of dancers through streets, tunnels, bridges, and striking modern architecture. Their robotic, slow-motion choreography gives the video a sleek sci-fi feel, while Justin Bieber appears as a glowing holographic figure during the chorus, performing from screens and digital projections. The visual ends with members of the Japanese dance group World Order joining the movement, blending urban spectacle, technology, and precision choreography into a celebration of confidence and personal power.

Factoids & Trivia

• The video was filmed in Japan, with locations including Tokyo Big Sight and the Reiyukai Shakaden Temple in Tokyo.

• Justin Bieber does not appear as a conventional on-location performer. His sections were presented as hologram-like digital images, giving the collaboration a deliberately futuristic look.

• The distinctive stiff, gliding choreography is associated with World Order, the Japanese dance group known for robotic movements and formal business attire.

• The official music video premiered on April 19, 2013, shortly before the release of will.i.am's album "#willpower."

• An alternate "second screen" version was created for use alongside the main video. It contains no audio and allows viewers to compare changes between the two versions.

• A separate edition featuring NBA players was produced for the opening presentation of the 2013 NBA Playoffs on ABC and ESPN.