Synopsis

Three sailors set out across the ocean as Bon Jovi perform "New Year's Day" on shore. The nautical storyline mirrors the song's imagery of ships, messages in bottles, departures, and fresh starts. As the sailors continue their journey, the video shifts between their life at sea and the band's performance, creating a reflective visual about leaving the past behind and moving toward an uncertain but hopeful future.

Factoids & Trivia

• The video was released on December 30, 2016, just before the start of the new year, matching the song's theme and helping position it as a seasonal release.

• "New Year's Day" appears on Bon Jovi's 2016 album "This House Is Not for Sale."

• Jon Bon Jovi described the song as being about the band itself. Its themes of endurance, renewal, and continuing the journey therefore carry a personal meaning beyond the calendar reference.

• The song was written by Jon Bon Jovi and Billy Falcon, with production involving Jon Bon Jovi and John Shanks.

• Bon Jovi also performed the song live at the London Palladium in December 2016, providing an alternate performance version connected with the album's release campaign.

• The ocean imagery gives the video a visual link to the song's central metaphors, especially its references to sailing and sending a message in a bottle.