Synopsis

Parades turn an abandoned warehouse into a playground for controlled chaos in "Loserspeak In New Tongue." The band members perform amid clouds of colored powder, splashes of water, paint, milkshakes and other thick liquids, gradually covering themselves and the surroundings in a vivid mess. There is no conventional narrative; instead, the clip matches the song's restless, atmospheric energy with tactile imagery and fast-moving bursts of physical action. Its deliberately loose structure makes the band, the materials and the warehouse feel like parts of one unruly visual performance.

Factoids & Trivia

• The video was filmed in a warehouse at Harold Park Raceway in Sydney, a location described as gloriously rusty and well suited to the clip's rough, industrial look.

• Parades later explained that there was no story behind the concept. The idea was simply to photograph the band throwing paint, powder and water at one another.

• Contemporary coverage also singled out milkshakes and other viscous liquids as part of the video's deliberately messy palette.

• The clip was nominated for Australian Video of the Year at the 2010 J Awards, alongside videos by Washington, Grinderman, Richard in Your Mind and Midnight Juggernauts.

• "Loserspeak In New Tongue" appeared on Parades' debut album, "Foreign Tapes," released in 2010 by Dot Dash Recordings.