Synopsis

So-So Echo's "Lost You" is a sleek, atmospheric electro-pop video built around striking color, stylized lighting, and intimate close-ups. The band performs within a highly designed visual space, while sensual looks and carefully composed images create an impression of romantic tension and emotional distance. Rather than following a detailed storyline, the clip emphasizes mood and visual texture, matching the song's polished electronic sound with an elegant, slightly dreamlike presentation.

Factoids & Trivia

• "Lost You" was released as So-So Echo's second single, following "Imaginary Worlds."

• The digital single was released on October 7, 2013, through PonyRec.

• Contemporary coverage described the video as elegant and stylish, highlighting its exotic colors and sensual gazes.

• So-So Echo was a Danish electropop trio consisting of singer and keyboard player Jenny Rossander, guitarist Thorben Seiero Jensen, and drummer Sune Solund.

• Rossander was also known for her solo work under the name Lydmor, while Jensen and Solund were members of Alcoholic Faith Mission.

• The single arrived as the group was preparing its debut full-length album. Around the same period, So-So Echo appeared at the Spot and Roskilde festivals and opened for The Raveonettes.