Synopsis
"Sweetest Secret" is a playful, low-budget portrait of Tree/soundz that favors atmosphere and personality over a conventional storyline. The video combines the musicians' performance with colorful, offbeat imagery and a deliberately homemade visual style, giving the song a warm and slightly whimsical character. Its loose construction feels closer to a short art film than a traditional band promo, with the group's indie-pop sensibility carried through both the music and the camera work.
Factoids & Trivia
- The video was being circulated by January 8, 2009, when Miami New Times featured it as a new release from the local band.
- It was shot with a Nikon D90, a detail that reflects the era's growing interest in using relatively affordable DSLR cameras for cinematic-looking music videos.
- The original Vimeo upload was posted by Yƶsh and included shout-outs to Circuitree Records, Kent, and Teresa.
- The video was connected to the Miami indie scene. Contemporary coverage grouped Tree/soundz with artists such as Rachel Goodrich and Raffa and Rainer, pointing to a shared taste for handmade, quirky pop presentation.
- The Vimeo page linked Tree/soundz with the MySpace identity "Treesareesa" and separately listed Kentsoundz, documenting the collaborative online presence surrounding the project in the late 2000s.