Synopsis

A series of women appear in extreme close-up, their faces and bodies pressed against the glass of a scanner. As the scanning bar moves, their features stretch, smear, and transform into uncanny, dreamlike shapes. The images unfold frame by frame, creating a jerky stop-motion effect that makes ordinary human movement feel alien and unsettling. Strange makeup, stark lighting, and repeated distortions give the clip a deliberately handmade, experimental character, matching the track's hypnotic and otherworldly electronic pulse.

Factoids & Trivia

• The video's unusual imagery was created with an everyday flatbed scanner rather than conventional camera effects.

• The performers moved a small amount between scans, producing the stop-frame animation effect. Accidental movements and imperfections were retained as part of the visual style.

• The production used makeup by Charlie Avery.

• The video premiered in July 2012 alongside Avery's "Need Electric" EP on Erol Alkan's Phantasy label.

• The clip was praised for turning a familiar office object into something eerie and visually expressive, and for complementing the track's strange, cosmic atmosphere.

• "Taste" arrived during Avery's transition from his earlier Stopmakingme alias to releasing music under his own name.