Synopsis
Lilja Bloom appears in a contemporary art setting surrounded by paintings, sculptural forms and bold visual compositions. She performs "More and More" with an understated, self-possessed presence, while the camera shifts between portrait-like close-ups and wider gallery views. The imagery gives the song a polished, art-pop atmosphere, connecting Bloom's music with her work as a painter and designer. Rather than following a conventional narrative, the video works as a stylized portrait of the artist within a carefully arranged exhibition space.
Factoids & Trivia
- "More and More" was released in spring 2014 as the title track of Lilja Bloom's solo album, which came out on March 7, 2014.
- The video was filmed at Museum Angerlehner in Thalheim bei Wels, Austria, a setting that reinforces Bloom's connection to visual art.
- The production features the RED RONDO and RED DOT sitting objects, designed by Andreas Thaler.
- A separate making-of video was released alongside the official clip, offering additional material about the production.
- Bloom is presented not only as a singer but also as a painter, designer and fashion creator. This multidisciplinary background is central to the video's gallery-based visual identity.
- The official clip was published in April 2014 through Parov Stelar's official YouTube channel, reflecting Bloom's long creative association with the Austrian producer.