| Advertiser | E*TRADE |
| Brand | E-Trade |
| Director | Bryan Buckley |
| Producer | Helen Williams (at Hungry Man) |
| Agency Producer | Tod Puckett |
| Production Designer | Dave Gray |
| Product | Online Trading |
| Production Company | Hungry Man |
| Awards | American Advertising Awards, ADDY, 2000 (ADDY) |
| Biz Sector | Online Financial Service |
| Script/Written by | Gerry Graf |
| Sound Mix | Stereo |
| Spot Name | Sugar Momma |
| Technical Specifications | colour - format unknown |