| Advertiser | Charal |
| Brand | Charal |
| Director | Neil Harris |
| Director of Photography | Gordon Spooner |
| Agency Producer | Catherine Guiol |
| Production Company | (Adam Lyne) |
| Agency | Leo Burnett Paris |
| Awards | Moscow International Advertising Festival, 2001 (Gold) Gastronomades, 2001 (Winner) Festival du Film Publicitaire de MÚribel, 2001 (Advertisers' Prize) |
| Biz Sector | Fresh Food |
| Sound Mix | Stereo |
| Spot Name | The Lift [The Meat Frustrated People] |
| Technical Specifications | colour - format unknown |
| Release date |