| Advertiser | Apple Computers |
| Brand | Apple |
| Director | Kinka Usher |
| Director of Photography | John Stanier |
| Editor | Glenn Martin |
| Producer | Johan Persson (at House of Usher) |
| Agency Producer | Cheryl Childers |
| Product | Powerbook |
| Sound Designer | Franþois Blaignan |
| Production Company | House of Usher |
| Agency | TBWA/Chiat/Day Los Angeles |
| Biz Sector | Computers, Personal Organizers & PDAs |
| Companies involved in Production | Nomad Editing(Editing Company), Eleven Sound(Sound Design Company) |
| Executive Creative Director | Lee Clow |
| Script/Written by | Chris Adams |
| Sound Mix | Stereo |
| Spot Name | Big and Small |
| Talent | Yao Ming |
| Talent | Verne Troyer |
| Technical Specifications | colour - format unknown |