Synopsis

The video presents "Start the Commotion" as a fast-moving, surreal collage rather than a conventional narrative. Colorful characters, playful gestures, visual gags, and abrupt changes of setting follow the track's infectious rhythm. Ordinary surroundings become increasingly animated as movement spreads from one scene to the next, creating a sense of joyful disorder. The quick-cut editing and exaggerated physicality match the song's sample-heavy big-beat production, turning the idea of a commotion into a bright, contagious burst of energy.

Factoids & Trivia

• "Start the Commotion" first appeared on The Wiseguys' second album, "The Antidote," released in 1998.

• The track is built around a recurring sample from "Wild Child," a 1966 recording by The Ventures.

• The song was initially a modest UK hit, reaching No. 66 in 1998. A later re-release reached No. 47.

• The video belongs to the song's original late-1990s campaign, but the track gained a much larger US audience after appearing in a Mitsubishi Motors television commercial in 2001.

• Following the commercial exposure, "Start the Commotion" reached No. 31 on the Billboard Hot 100 and became The Wiseguys' best-known song in the United States.

• The song also appeared in the films "Gun Shy," "Zoolander," and "Kangaroo Jack," as well as on the "Lizzie McGuire" soundtrack.

• The Wiseguys had effectively become a solo production project by the time "The Antidote" was made, with Touché handling the album after Regal had left the group in 1997.