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Sublime - Wrong Way

Music Video
ArtistSublime
SongWrong Way
DirectorGregory Dark, Josh Fischel
IntroNo
OutroNo
Sound MixStereo
Technical Specificationscolour - format unknown

Wiki

Synopsis

Sublime perform in a loose, energetic setting while the video cuts between the band and a young woman moving through a colorful, chaotic environment. The rough, fast-paced editing reflects the song's blend of punk, ska, and reggae. Rather than presenting a detailed literal narrative, the clip uses performance footage, fragmented imagery, and an uneasy atmosphere to reinforce the song's story of exploitation and people being pushed down a destructive path.

Factoids & Trivia

  • "Wrong Way" appears on Sublime's self-titled third studio album, released on July 30, 1996.
  • The video was released during the band's posthumous breakthrough. Lead singer and songwriter Bradley Nowell died on May 25, 1996, before the album became a major commercial success.
  • "Wrong Way" became one of the band's best-known songs and helped keep Sublime's mix of punk, ska, reggae, and hip-hop in heavy rotation during the late 1990s.
  • The song's narrative focuses on Annie, a young woman caught in exploitation. The video avoids a fully literal recreation of that story and instead uses performance footage and disconnected visual moments to create a more impressionistic interpretation.
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