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AZ - What's The Deal

Music Video
ArtistAZ
SongWhat's The Deal
DirectorDiane Martel
IntroNo
OutroNo
Sound MixStereo
Technical Specificationscolour - format unknown

Wiki

Synopsis

AZ delivers a performance-driven visual for "What's The Deal," pairing his measured East Coast flow with Kenny Greene's smooth R&B hook. Set in a dim, hazy environment, the clip emphasizes atmosphere, attitude, and close-up performance rather than a conventional storyline. AZ moves through the stylized setting as the camera cuts between his solo verses, the song's melodic chorus, and supporting figures, reinforcing the track's questioning mood and its focus on loyalty, ambition, and street credibility.

Factoids & Trivia

  • "What's The Deal" was released in 1998 as part of AZ's second solo album, *Pieces of a Man*, which arrived on April 7, 1998 through Noo Trybe Records.
  • The song features Kenny Greene, whose melodic chorus gives the track an R&B contrast to AZ's tightly delivered verses.
  • Trackmasters produced the album cut, which runs for 3:56. The circulating video version is slightly shorter.
  • The single was promoted to radio in the spring of 1998. Contemporary trade listings show it receiving airplay across urban radio formats.
  • "What's The Deal" was one of the album's more polished, melodic tracks, reflecting the production style that helped connect late-1990s New York rap with smoother R&B textures.
  • The video circulated online years after its original release, including a Dailymotion upload dated August 3, 2007.

Lyrics

[Featuring RZA]
AZ:
Yeah... some Firm shit, you know I mean? For all the niggas, in
New York all across the motherfuckin' world (world), ain't nuttin'
changed yet (ain't nuttin' changed yet) shit's still real
(shit's still real)... Yo (Yo)
CHORUS: [AZ]
Yo major large niggas get they grind on cash, while the crab thinkin'
niggas keep they mind on ass
I guess most motherfuckers ain't designed to last
Whatever happened to the realness from back in the past?
Whatever happened to the realness from back in the past?
Whatever happened to the realness from back in the past?
...
© AZ - What's The Deal. This is an excerpt, provided as citation under fair-use.
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