Synopsis

Rage Against the Machine perform "Bulls on Parade" before an energized concert crowd, while the performance is intercut with protest imagery, marching troops, red flags, political posters, and archival footage of rebellion. The video's rough, distressed film texture reinforces its documentary-like urgency. Images of people putting up "Evil Empire" banners and propaganda-style artwork connect the band's live attack with the song's condemnation of militarism, political power, and the arms industry.

Factoids & Trivia

• The video premiered on MTV's "120 Minutes" on April 14, 1996, shortly before the release of "Evil Empire."

• Much of the concert footage was filmed during the band's January 25, 1996 performance at the Big Day Out festival in Sydney, Australia, and at a Sydney show at the Hordern Pavilion two days later.

• The video uses scratches, dust, and heavy film grain to give the footage an archival, newsreel-like appearance rather than a polished concert-video look.

• Protest signs, military imagery, flags, and historical footage are assembled into a political montage instead of a conventional narrative.

• Posters and banners seen in the video include artwork associated with Barbara Kruger's bold text-based visual style.

• "Bulls on Parade" was nominated for Best Hard Rock Video at the 1996 MTV Video Music Awards.

• The song became Rage Against the Machine's first single to chart in the United States, reaching No. 11 on Billboard's Alternative Songs chart.