Synopsis
Susanne Sundfor appears in a dark, unfamiliar world that feels suspended between waking life and a dream. Moving through fog and shifting shadows, she is surrounded by passing silhouettes that emerge and disappear around her. The video keeps its imagery abstract rather than presenting a conventional narrative, matching the song's themes of separation, emotional distance, and the fear that a relationship is slowly vanishing. Its stark atmosphere contrasts with the track's polished, 1980s-inspired pop sound.
Factoids & Trivia
- "Fade Away" was released as the lead single from *Ten Love Songs* on October 24, 2014. The album followed on February 16, 2015.
- The official music video premiered on December 3, 2014.
- The video was presented as a dark, unknown setting in which Sundfor appears to be in a dreamlike state, surrounded by silhouettes.
- Sundfor wrote and produced the song herself. The track became one of the most direct pop songs in her catalog at that point, combining synth-pop and an 1980s disco influence with lyrics about a breakup.
- Sundfor wrote "Fade Away" while driving along California's Route 101. She initially conceived it simply as a "car song," before it developed into a song about romantic loss.
- "Fade Away" reached No. 25 on Norway's VG-lista singles chart and was certified gold in Norway in April 2015.