Synopsis
Ellie Goulding spends the night moving through a brightly lit Los Angeles party filled with neon colors, dancers, flashing signs, and playful visual effects. The video presents a carefree, futuristic atmosphere as she sings about repeatedly returning to a relationship she knows may not be right. Fast cuts and vivid lighting turn the song's conflicted emotions into an energetic celebration, balancing its self-critical lyrics with a sense of release, movement, and reckless fun.
Factoids & Trivia
- The video was filmed on location in Los Angeles and premiered on January 5, 2014.
- Goulding described the concept as a contrast to the song's darker lyrics. She wanted the video to show people having fun and ignoring the world for one night.
- The production's visual style has been described as neo-psychedelic, with neon lighting, saturated colors, futuristic styling, and rapid editing.
- The song was co-written by Goulding, Greg Kurstin, and Nate Ruess of fun. Goulding said the track was about criticizing herself for continuing to bring back someone who was not right for her.
- A behind-the-scenes featurette was released before the finished video and included Goulding discussing the song and the shoot.