Synopsis

Craig David performs "Unbelievable" in a polished, romantic video built around direct-to-camera singing and intimate imagery. The visuals match the song's emotional awakening, presenting love as a transformative experience that has lifted him from uncertainty into happiness. Stylized lighting, close-ups, and performance sequences give the clip a glossy mid-2000s R&B feel, keeping the focus on David's vocal delivery and the song's heartfelt declaration of finally discovering a love he never expected.

Factoids & Trivia

• "Unbelievable" appeared on Craig David's third studio album, "The Story Goes...", released in 2005.

• The song was written by Craig David, Mark Taylor, and Paul Barry, with Taylor also producing the recording.

• It was issued as a single in the United Kingdom on March 6, 2006, after the album had already produced the singles "All the Way" and "Don't Love You No More (I'm Sorry)."

• The single version was slightly remixed from the album recording.

• "Unbelievable" reached number 18 on the UK Singles Chart and became the final single released from "The Story Goes..."

• The music video was among the first videos supplied to MTV UK through IMD Fastrax's digital delivery system, helping demonstrate the industry's move away from physical broadcast tapes.

• The CD single included the music video as an enhanced-content track, alongside radio and remix versions of the song.