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Alphabeat - Heatwave

Music Video
ArtistAlphabeat

Wiki

Synopsis

Alphabeat's "Heat Wave" video captures the band in its natural habitat: onstage, backstage, and surrounded by an enthusiastic crowd. Concert footage shows the group's bright, high-energy performance style, while candid moments with fans and fellow performers add a loose, documentary-like feel. Rather than building a fictional storyline, the video turns the band's live summer activity into a celebratory portrait of Alphabeat's connection with its audience and the upbeat atmosphere surrounding the song.

Factoids & Trivia

  • The video was produced by Alphabeat themselves, making it a notable change from the more conventionally crafted clips that accompanied several of their earlier singles.
  • Bassist Anders Reinholdt and keyboardist Rasmus Nagel were closely involved in the production and handled the editing themselves.
  • Much of the footage was gathered during the band's summer concert appearances, including performances, backstage scenes, and encounters with fans.
  • Photographers Torben Greve and Rasmus Weng Karlsen assisted with the filming.
  • The video received its world premiere at Tivoli Friheden in Aarhus, Denmark, on August 6, 2010, shortly before Alphabeat's concert there.
  • The premiere was deliberately staged for a Danish audience. Reinholdt described the local premiere as a way for the East Jutland band to give something back to its home-country fans.
  • "Heat Wave" was released as a single in Denmark on June 21, 2010. It reached No. 4 on the Danish Singles Chart and was later certified gold in Denmark.
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