Synopsis

Plastic Little's "Dopeness" unfolds inside a candy-colored hospital where pop-locking nurses, patients, and medical staff turn routine care into an absurd musical. Kurt Hunte's Nobody's Child appears as a doctor making his rounds, while the video escalates through choreographed dances, surreal medical imagery, and a bizarre birth sequence in which the male members of the group give birth to themselves. The deliberately ghoulish visuals combine party-rap energy with performance-art humor, creating a theatrical, uncomfortable, and highly memorable piece.

Factoids & Trivia

• Jayson Musson wrote the original treatment for the video. The finished concept was expanded with a musical structure, a self-birth sequence, and a continuous Steadicam-style approach.

• The hospital setting was heavily transformed for the production. According to Musson, the crew spent two days painting the trim of the hospital wing used for filming.

• The video's visual language was intentionally hypercolor and kitsch, contrasting brightly staged costumes and choreography with imagery involving childbirth, hospitals, and bodily transformation.

• "Dopeness" was presented as the fifth video connected to Plastic Little's album "She's Mature." The group discussed linking the videos together on a DVD as "She's Mature: The Musical," although Musson said the project was unlikely to be completed.

• The video received strong attention in online music and film circles. It was named among the best music videos of 2007 by GBH.tv and The Reel.

• The production included choreography by Devynn Emory, cinematography by Dominique Caron, and visual effects by Jason Fetz. The dancers included Meg Foley, Dave Laverdure, Daniele Strawmyere, Hedy Wyland, and Emory.

• The video was notable for extending Plastic Little's deliberately provocative "party rap" persona into a full theatrical setting rather than relying on a conventional performance format.