Synopsis
A seemingly ordinary man moves through everyday routines while his inner world breaks apart around him. Shopping, walking and other mundane moments become increasingly surreal as objects float, time stutters and the environment appears to warp. The calm exterior of an unremarkable day is set against a private psychological collapse, turning domestic spaces into stages for anxiety and disorientation. The video presents "I Got You" as a portrait of the chaos that can exist beneath a composed, everyday surface.
Factoids & Trivia
- The video is also presented under the longer title "I Got You (Under My Skin)," matching the central idea of an emotion or obsession lodged deep inside the protagonist.
- Ulrich Forman described the concept as a contrast between the apparent calm of real life, such as going grocery shopping, and the turmoil taking place inside a person's head.
- The visual style grew out of experiments with a Blackmagic 2.5K camera. The filmmakers combined time-lapse techniques, high shutter angles and After Effects stabilization to create an unusual motion effect somewhere between bullet time and stop-motion.
- The production was largely self-generated. The label did not provide a budget, so the team worked with equipment and materials they already had available.
- Forman was involved beyond his performance, also helping with production tasks including location management, costumes and props.
- The apparent crane shot on the staircase was achieved by hanging the camera from a rope rather than using a conventional crane.
- For the shot in which oranges and a milk bottle burst from a shopping bag, the objects were suspended with wire and nylon thread. The supports were removed digitally during post-production.
- The footage was shot in RAW and repeatedly moved between editing, compositing, stabilization, visual-effects work and color grading. The project took several months to complete, with the team working in their spare time.
- The video was nominated in the Music Videos Competition at the 2014 EnergaCAMERIMAGE festival, where its cinematography was recognized alongside videos by artists including Beyonce, Coldplay, Lana Del Rey and Arcade Fire.
- "I Got You" also appeared among the nominees in the Best Cinematography and Best New Director categories at the 2014 Antville Music Video Awards.