Synopsis
Set in the world of underground women's wrestling, "Owata" follows Shelly Martinez and Alissa Flash as rivals preparing for a championship match. Their professional tension is complicated by Raven, who manages Shelly while carrying on a relationship with Alissa. Training sessions, locker-room confrontations, backstage encounters and scenes from the bout build toward an emotionally charged showdown. Rather than presenting the Smashing Pumpkins performing, the video plays as a compact wrestling drama, with the song woven through the action in fragmented sections.
Factoids & Trivia
- "Owata" was released in two forms: a roughly 12-minute short film and a shorter, approximately four-minute music video edit.
- The film stars professional wrestlers Shelly Martinez, Alissa Flash and Raven, the ring name of Scott Levy.
- The story was built around actual wrestling personalities and settings, giving the video a hybrid identity as both a music promo and a wrestling short.
- Billy Corgan's long-standing interest in professional wrestling was central to the concept. He attended much of the filming from the audience rather than appearing as the main performer.
- The production was promoted as one of the first music videos shot with the Red Epic-M digital cinema camera.
- The wrestling footage was filmed in the Chicago area, including the Berwyn Eagles Club, where a live crowd was used for the match sequences.
- The song was the tenth release from the Smashing Pumpkins' large-scale Teargarden by Kaleidyscope project, which was originally planned as a 44-song work.