Synopsis

Alex Winston performs inside an apparently ordinary home that gradually turns hostile and surreal. The video divides its world between stark white spaces and ominous red shadows, while snakes, ghosts, slamming cupboards, floating lamps, and a menacing cat invade the domestic setting. The song's bright pop sound contrasts with increasingly macabre images, including a grotesque blood-spurting gag. Winston's poised performance and matter-of-fact styling keep the unsettling story playful rather than purely frightening.

Factoids & Trivia

• The song is not literally about polygamy. Winston explained that "Sister Wife" uses the idea as a metaphor for being forced to share something or someone you love, and for the jealousy and compromise that can result.

• Winston later said the video was inspired by the 1985 horror-comedy film "House."

• The production was built around practical visual elements, including puppets and handmade art. Thu Tran handled the art direction and puppets, with additional art by Peter Van Hyning and Christopher Duffy.

• The video was produced by Rokkit for Island-Universal and was released online in May 2011.

• Its cheerful musical foundation and increasingly grotesque imagery became a defining part of the video's appeal, with contemporary coverage highlighting the contrast between the sweet-sounding song and the deliberately unsettling home invasion.