Synopsis
A weary office worker appears trapped in a drab, repetitive routine, but the arrival of summer gradually transforms his surroundings. Bright projected images, vivid colors, playful distortions and expressive movement turn the workplace into an increasingly surreal escape. The video treats the song's upbeat funk as a burst of freedom, contrasting gray everyday life with an exuberant inner world. Rather than following a detailed storyline, it builds its appeal through visual metamorphosis, performance and the feeling of suddenly breaking out of confinement.
Factoids & Trivia
- "Summer Is Here" was released as a video from General Elektriks' 2011 album "Parker Street," the follow-up to "Good City for Dreamers."
- The production credits identify Nicolaï Martel as the video's star.
- The visual design combines projected footage with digital post-production. Brian Relph is credited for the projected footage, while Julien Bonnet and Paul handled after-effects work.
- The production team included cinematographer Martin de Chabaneix, editor Julien Desplanques, art director Mahi Grand, wardrobe designer Diane de Tracy and makeup artist Simine Commien.
- The video's playful visual treatment matches the music's combination of funk, electronic textures and pop songwriting, presenting summer as an imaginative escape rather than simply a season.
- Around the album's release, General Elektriks' Hervé Salters was noted for bringing in drummer Michael Urbano. This marked a move beyond Salters' earlier emphasis on programming and reinforced the more live, organic direction associated with "Parker Street."