Synopsis
After a painful separation, a young woman tries to leave her former lover behind. He refuses to accept the break and uses a remote control to summon her back, turning romantic longing into a disturbing form of possession. Their reunion is charged with attraction, fear, and emotional dependence, as the video presents love as a struggle for control. The simple premise grows increasingly surreal, matching the song's dark electronic pulse and Lynch's fascination with relationships that blur desire and menace.
Factoids & Trivia
- "I Know" was released in November 2010 as one half of David Lynch's double A-side single with "Good Day Today." Both tracks were issued by the British independent label Sunday Best Recordings.
- The official video came from a Genero competition inviting filmmakers to create videos for Lynch's new songs. Lynch selected the winning entries himself.
- The winning video was chosen from hundreds of international submissions. Tamar Drachli's entry was selected for "I Know," while Arnold de Parscau's video won the companion "Good Day Today" brief.
- The central remote control gives the song's title an especially unsettling meaning: the man claims knowledge of the relationship while also exerting literal control over the woman.
- Drachli shot and edited the video in only ten days to meet the competition's deadline.
- Adam Horowitz and Vaan Nguyen appear as the troubled couple. The production credits also list Tom Goldwasser and Nadav Gordon as cinematographers, with Goldwasser additionally operating the camera.
- The video was made during Lynch's first major period as a recording artist. The work eventually fed into his debut album, "Crazy Clown Time," released in 2011.