| Advertiser | Sony |
| Brand | Sony |
| Director | Tony Williams |
| Music | Song Zu |
| Producer | Maggie Lewis (at Sydney Film Company) |
| Agency Producer | Clodagh Li |
| Production Designer | Edmund Choe |
| Product | Wega DRC |
| Production Company | Sydney Film Company |
| Awards | Cannes Lions - International Advertising Festival, 2000 (Bronze Lion) |
| Biz Sector | Consumer Electronics & Audio-Visual |
| Script/Written by | Jagdish Ramakrishnan |
| Sound Mix | Stereo |
| Spot Name | Paranoid Director |
| Technical Specifications | colour - format unknown |