| Advertiser | IKEA |
| Brand | Ikea |
| Director | Brian Beletic |
| Agency Producer | Marie Massis |
| Production Designer | Sylvain Thirache |
| Production Company | Satellite Films |
| Production Company | Les TÚlÚcrÚateurs |
| Agency | Leagas Delaney Paris Centre |
| Awards | Prix Club des Directeurs Artistiques, 2001 (1st Prize) Grand Prix StratÚgies de la PublicitÚ, 2002 (Winner) |
| Biz Sector | Drugstores, Specialty Stores |
| Film Producer | Christian Bevort |
| Script/Written by | Aude Mee |
| Sound Mix | Stereo |
| Spot Name | The Fork (French version) [Tidy Up] |
| Technical Specifications | colour - format unknown |