Synopsis

E-40, Too $hort, and K-Ci & JoJo perform the track in a performance-driven video rooted in Bay Area hip-hop style. E-40 and Too $hort deliver their verses with an assertive, streetwise presence, while K-Ci & JoJo provide the melodic hook. The visual emphasizes the chemistry between the veteran rappers and the R&B duo, using group performance shots and urban settings to reinforce the song's message about building success independently and staying connected to the community that made it possible.

Factoids & Trivia

• The song was released in 1998 on E-40's album "The Element of Surprise," his fourth studio album.

• Ant Banks produced the track, continuing his long-running creative partnership with E-40 and the Bay Area rap scene.

• E-40 explained that the song was based on his and Too $hort's independent beginnings. Both artists developed their audiences without being launched by established rap stars, relying heavily on homemade tapes, street sales, and word of mouth.

• The collaboration brought together two leading Bay Area rappers with K-Ci & JoJo, whose R&B vocals give the record a smoother contrast to the verses.

• The video was later included in "The Best of E-40: Yesterday, Today & Tomorrow - The Videos," a compilation released in 2007.