Synopsis
Oh Laura's "Release Me" video presents the Swedish band in an intimate recording-studio setting. Frida Ohrn performs the song at the microphone while the musicians work through their parts in the same session. Close-ups of the vocalist, guitars, drums, studio equipment, and the band's concentrated expressions give the clip a documentary-like feel. Rather than building a separate narrative, the video emphasizes the song's live, emotional character and the chemistry between Ohrn and her bandmates.
Factoids & Trivia
- The clip is built from footage of the recording session for "Release Me," giving it the feel of a behind-the-scenes studio document rather than a conventional story-driven music video.
- "Release Me" was Oh Laura's breakthrough single and the first single from the band's debut album, "A Song Inside My Head, a Demon in My Bed," released in 2007.
- The song became widely known through an international Saab 9-3 BioPower advertising campaign. The commercial used black-and-white imagery of rushing water and animals struggling for freedom, creating a striking visual association with the song's theme.
- The Saab campaign generated major attention for the previously little-known band. The track reportedly received 50,000 downloads from the Saab UK website alone and became one of Scandinavia's most downloaded songs in 2007.
- "Release Me" reached No. 5 in Sweden and No. 47 in the United Kingdom. The single was also certified platinum in Sweden.
- Oh Laura later won the Grand Prix at the 2008 Sopot International Song Festival in Poland with "Release Me."
- The song exists in more than one promotional video version. The studio-session clip is commonly circulated as the original Oh Laura video, while a later clip was promoted as a new video for the song.