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Candy Girl - Lick It

Music Video | Russia | 2011
ArtistCandy Girl

Wiki

Synopsis

Candy Girl turns "Lick It" into a high-energy fashion and dance showcase. Performing in a series of futuristic costumes and heavily stylized makeup looks, she moves through a surreal studio setting alongside a six-member dance troupe. The video mixes tightly choreographed group routines with solo performance shots, playful visual motifs, and a brief rabbit-chasing sequence. Its changing colors, graphic styling, and rapid shifts between looks present the song as an energetic club-pop spectacle rather than a conventional narrative.

Factoids & Trivia

  • "Lick It" was recorded with DJ Adamus and served as Candy Girl's fourth single. The song and video were released in 2010.
  • The video was filmed on March 1, 2010, in a recording studio located inside Warsaw's former Teczа cinema.
  • Candy Girl wore five stage costumes during the shoot and changed her makeup completely five times.
  • Three of the outfits were designed by Malwina Wedzikowska: an origami-inspired look, a purple fish-inspired costume, and a blue-and-silver jumpsuit. Candy Girl and designer Konrad Bikowski created the pearl and black chain outfits.
  • The choreography was prepared with a six-member dance group under Agustin Egurrola. Rehearsals for the routine lasted an entire week.
  • Designer and revue dancer Konrad Bikowski also appears in the video, alongside models from the Boys Boudoir group.
  • The video was produced in four versions using different music and color treatments.
  • At the 2011 VIVA Comet Awards, "Lick It" received a special award for its choreography.

Title Relations

┌──────────────────────┐  similar set design   ┌───────────────────────┐
│ Candy Girl "Lick It" │ ····················> │ La Roux "Bulletproof" │
└──────────────────────┘                       └───────────────────────┘
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