Synopsis

Hefner perform "Good Fruit" in a surreal, deliberately awkward setting, wearing skin-colored body-molding outfits that reduce the band to a collection of exaggerated, writhing forms. The musicians flail and move around as the performance unfolds, creating an unsettling contrast with the song's bright indie-pop momentum. Rather than following a conventional narrative, the video leans into physical comedy, embarrassment and visual absurdity, turning the band's understated image into an eccentric piece of performance art.

Factoids & Trivia

• "Good Fruit" was released in 2000 as the first single from Hefner's third album, *We Love the City*.

• The single reached No. 50 on the UK Singles Chart, making it the band's highest-charting release.

• The video was included as a CD-ROM extra on the limited-edition version of *We Love the City*, alongside the video for "I Took Her Love for Granted."

• The band's skin-colored body suits give the clip its most memorable image. Contemporary coverage singled out the costumes and the band's uncontrolled-looking movements as an especially surreal alternative to the era's more conventional pop-video antics.

• The single's 7-inch release paired the song with remixes by The Wisdom of Harry and Piano Magic.

• "Good Fruit" was one of four songs from *We Love the City* selected for John Peel's Festive 50 at the end of 2000, where it placed at No. 15.

• Amelia Fletcher, known for Heavenly and other influential British indie-pop groups, contributed backing vocals to the recording.

• The song was written by Hefner frontman Darren Hayman and is part of the album's loose portrait of love and urban life in London.