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The Naked And Famous - No Way

Music Video

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Synopsis

The video presents a series of stylized slow-motion collisions involving three solitary figures, including a bride and a warrior. Objects fly toward them, shatter against them, or burst apart around them, turning ordinary impacts into surreal tableaux. Rather than following a conventional narrative, the clip builds an abstract visual rhythm from destruction, suspension, and aftermath. Its imagery mirrors the song's shift from a gentle acoustic opening into a larger, fuzz-heavy rock climax, with each escalating musical section matched by increasingly dramatic acts of breakage.

Factoids & Trivia

  • "No Way" was released as part of The Naked and Famous' 2010 debut album, *Passive Me, Aggressive You*, and the video appeared in November 2011.
  • The clip was made by Special Problems, the New Zealand production company also associated with several of the band's other early videos.
  • The video's central technique is the capture of objects and impacts in slow motion. The resulting images make everyday breakage look almost sculptural, with fragments hanging in the air rather than simply falling.
  • The production reflects Special Problems' broader visual approach of combining live-action elements with digitally altered pieces, creating the impression of a moving collage.
  • A contemporary New Zealand music-video feature described "No Way" as an example of the company's unusually free creative process. For their music-video work, the team said they preferred starting without a fixed storyboard and developing the visual concept around what they wanted to make.
  • The song was also used in *The Art of Flight*, the 2011 snowboarding documentary. "Young Blood" and "No Way" both appeared in the film, helping connect the band's music with large-scale action imagery.
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