Synopsis
Architecture in Helsinki appear as a mysterious tribe in a surreal mock-documentary set around Mexico City. Wearing black bodysuits with colorful puppets attached to their heads, the band performs strange rituals beside canals and ancient ruins. The figures carry staffs, gather around their fallen companions and remove glowing red hearts from them. Once darkness arrives, the puppets seem to take on a life of their own, dancing and playing beneath blacklights. The result is playful, eerie and deliberately unlike a conventional performance video.
Factoids & Trivia
- The video was filmed in Mexico, including locations at Teotihuacan and the floating gardens of Xochimilco in Mexico City.
- Its visual concept draws on Bunraku, the Japanese puppet theater tradition in which puppeteers manipulate figures while dressed in black. Here, the normally hidden puppeteers remain visible as part of the visual joke.
- The clip was conceived as a playful parody of ethnographic documentaries, presenting the band as an apparently primitive tribe while emphasizing the craftsmanship of the puppets and costumes.
- Australian fashion label Romance Was Born created the costumes and puppet-like figures.
- The puppets were designed to glow under blacklights, creating the video's most memorable transition: the human performers disappear into the darkness while the colorful characters appear to move independently.
- Ben Jones, associated with the art collective Paper Rad, supplied the voiceover.
- "Heart It Races" was the first single from the 2007 album "Places Like This." The song was nominated for Single of the Year at the 2007 ARIA Music Awards and placed No. 19 in the 2007 Triple J Hottest 100.
- The video helped reinforce Architecture in Helsinki's reputation for combining handmade craft, surreal humor and elaborate visual concepts rather than relying on standard band-performance imagery.