Synopsis
Blood Orange performs amid a cast of dancers and performers in a hazy, retro-styled New York setting. Dev Hynes appears in close-up and full-body shots, surrounded by glamorous figures whose poses, costumes and movements evoke ballroom culture, drag performance and 1980s pop imagery. Street scenes and deliberately degraded visuals give the clip a dreamlike, home-video texture. Rather than following a conventional narrative, the video builds a mood of nocturnal freedom, self-invention and escape through choreography, fashion and fragmented performance.
Factoids & Trivia
- The video appeared in July 2011, shortly before the release of Blood Orange's debut album, "Coastal Grooves," on Domino Records.
- The song was shaped by Dev Hynes' experiences of moving to New York and attending vogue nights. He also connected it to Octavia St. Laurent and the New York ballroom world represented in "Paris Is Burning."
- Hynes has said that he originally wrote the demo while editing scenes from "Paris Is Burning," using the film as a visual prompt for the music.
- The video's choreography was created by dancer and filmmaker Lily Baldwin, who also appears in the production credits as a dancer.
- The cast's styling and movement place the clip within the same vogue, drag and queer nightlife context that informed the song, while the washed-out image treatment gives it the feel of a recovered 1980s or 1990s tape.
- Production credits list Caitlyn Nelson and Alan Del Rio Ortiz as producers, Steve Hurber as director of photography, Jenna Rainey as stylist, and Jillian Villafane for hair and makeup.
- The song had already received exposure through MTV's "Skins" before the video's release, appearing in the show's January 17, 2011 premiere episode.