Synopsis

Bel Heir's "Kiss The Devil" uses a dark, nocturnal visual style to mirror the song's attraction to danger, glamour, and excess. The band performs amid moody, red-lit imagery while the video introduces a seductive female presence who embodies the song's elusive "devil." Quick cuts, shadowy interiors, and flashes of nightlife create a feverish atmosphere, presenting temptation as both thrilling and destructive. The result is a sleek, performance-centered clip that emphasizes mood and attitude over a linear storyline.

Factoids & Trivia

• The official video was uploaded to Bel Heir's YouTube channel on July 10, 2014, nearly a year after the single was released on September 3, 2013.

• "Kiss The Devil" was part of Bel Heir's unusual 2013 release plan: the Philadelphia band issued two tracks on the first Tuesday of each month for a year rather than releasing a conventional album.

• The song was written by Patrick Mencel, Ian Walsh, Paul Mencel, and Ido Zmishlany.

• Contemporary coverage described Bel Heir as a four-man Philadelphia group working in a gritty alternative-pop and pop-noir style. The song was repeatedly singled out as one of the band's most infectious tracks.

• The track received further attention through remixes, including versions by ASTR and Just A Gent, extending its life beyond the original single.

• A 2016 SXSW music guide highlighted "Kiss The Devil" as an early indicator of the band's larger ambitions as it prepared a full-length release.