Synopsis
Kauf's "Relocate" unfolds as a hypnotic visual study rather than a conventional narrative. Four androgynous, almost sculptural figures appear in hazy close-up, their faces and bodies shifting through soft focus, double exposures, and gradual crystallization. The imagery moves with the track's slow electronic pulse, creating a mood of suspended time and emotional unrest. Filmed in Paris, the video leaves the song's cryptic lyrics open to interpretation, using repetition, ambiguity, and subtle visual distortion to evoke dislocation and transformation.
Factoids & Trivia
- "Relocate" was released in 2013 as part of Kauf's *As Much Again* EP on Cutters Records. The track had also appeared as a standalone release before the EP.
- The video was presented by Cutters Records as a "moving painting," an apt description of its fluid faces, muted palette, and deliberately blurred transitions.
- Rather than building around a storyline, the video concentrates on four recurring subjects and the emotional atmosphere created by their changing appearances.
- The Paris shoot and the use of androgynous, amorphous imagery reflect the song's title without illustrating relocation literally. The effect is more psychological than geographical.
- "Relocate" helped introduce Kauf's atmospheric electronic pop to a wider audience during the campaign for *As Much Again*, his first release for Cutters Records.