Synopsis
Set in a stylized Wild West, the video follows Saule and Charlie Winston as two wandering cowboys whose uneasy encounter quickly turns into a pursuit. Their paths cross through saloon games, dancers, horseback travel, and a tense confrontation in a cave. A matching drawing on their arms reveals an unexpected family connection, leading them to search for buried treasure together. After dividing the gold and choosing a pair of pistols, the newly discovered brothers face each other in a fatal final duel.
Factoids & Trivia
- The video was released on January 22, 2013, ahead of the song's digital release in France.
- Its visual style draws heavily on classic Western imagery, including a saloon, card games, horseback pursuit, period costumes, dancers, buried treasure, and a final shootout.
- "Dusty Men" was released as the third single from Saule's 2012 album "Geant." The album was produced by Charlie Winston, making the collaboration part of a wider creative partnership.
- Two versions of the song were issued, with the chorus performed in English on one version and in French on the other.
- Saule and Charlie Winston had already performed the song together live, including at the Casino de Paris in September 2012.
- The song became one of Saule's biggest commercial successes, reaching the top 20 in France and Italy. It was later certified gold in Italy.
- In 2014, the track was used in a Vodafone advertising campaign featuring the characters Bruno the bear and Pino the penguin.