Synopsis

A young boy is kidnapped and taken into a hidden operation where children are exploited as forced labor and trained for brutal combat. As the adults running the enterprise treat violence as entertainment, the boy is pushed toward a fight against another child. The unedited video presents this world in stark, graphic terms, matching the song's themes of pressure, exploitation, anger, and resistance. Its narrative is intercut with performance footage of Middle Class Rut.

Factoids & Trivia

• The official uncensored version premiered on MTV2 on June 28, 2011.

• The video accompanied "Busy Bein' Born" as the second single from Middle Class Rut's debut album, "No Name No Color," which was released in 2010.

• Trade coverage described the promo as combining kidnapping, forced child labor, and violent battles involving child fighters.

• The song was later included on the soundtrack to the 2011 video game "NHL 12," giving the band exposure beyond alternative-rock radio.

• A separate official lyric video was released on December 19, 2011. Its handmade visual style and illustrated presentation contrast sharply with the narrative video's grim live-action treatment.

• The video helped turn "Busy Bein' Born" into one of the band's most widely circulated songs. The track reached No. 47 on Billboard's Rock Songs chart and No. 29 on its Alternative Songs chart in 2011.