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Mogwai - Summer

Music Video
ArtistMogwai
SongSummer
DirectorChris Cors
IntroNo
OutroNo
Sound MixStereo
Technical Specificationscolour - format unknown

Wiki

Synopsis

Mogwai perform "Summer" in a stripped-back television appearance that lets the music carry the entire sequence. There is no conventional storyline or cast of characters: the camera observes the Scottish band as the instrumental develops from a restrained melodic passage into a louder, heavily distorted climax. The presentation reflects the group's early visual identity, emphasizing concentration, equipment, and live intensity rather than spectacle. Its understated broadcast setting contrasts with the song's dramatic dynamics, making the performance feel direct, raw, and distinctly rooted in Mogwai's 1990s post-rock beginnings.

Factoids & Trivia

  • "Summer" was released as a double A-side with "Ithica 27ΓΈ9" on November 4, 1996, and later appeared on *Ten Rapid (Collected Recordings 1996-1997)*.
  • The video is commonly circulated as a live television performance from French TV in 1998, rather than as a narrative-style promotional film.
  • The track was originally known as "Martin," reportedly referring to drummer Martin Bulloch.
  • A different recording, titled "Summer (Priority Version)," appeared on Mogwai's 1997 debut album *Mogwai Young Team*. The two versions have noticeably different arrangements.
  • "Summer" was one of Mogwai's early breakthrough tracks and was named NME's single of the week near the end of 1996.
  • The song later gained a much wider audience after being used in a Levi's advertisement broadcast during the 2003 Super Bowl. The licensing deal reportedly earned the band around GBP 250,000 and significantly increased their international profile.
  • Despite its compact length and memorable central melody, the piece follows Mogwai's characteristic dynamic arc, moving from quiet instrumentation toward dense, distorted guitar passages.
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