> The Lance Armstrong "Magnet" commercial was an original sound design created by a musician at Elias sound design. It was created just for the commercial and is not available for retail purchase.
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Got impatient so i tried figuring myself some basic guitar chords if anyone wanted to try it...

Seems to be based on Em (and Em7) and G (G9)... from listening... nice and heavy on the steady bass. No idea on the Piano melody.