Synopsis

The video places the Jon Spencer Blues Explosion's rough, swaggering rock'n'roll against a deliberately awkward parade of romantic and cultural images. Still compositions, abrupt dissolves and deadpan visual jokes turn "two kinds of love" into a catalog of mismatched associations, from patriotic imagery to a kitten and an unlikely procession of people. The band appears in confrontational performance poses, but the clip repeatedly undercuts their macho cool with deliberately uncool, absurd images.

Factoids & Trivia

• "2Kindsa Love" was the first UK single from the 1996 album *Now I Got Worry*. The single was issued by Mute Records on pink vinyl and CD and reached No. 122 on the UK chart.

• The video's visual language reflects an early graphic-design sensibility: fixed tableaux, simple compositions, sudden dissolves and images that function more like print layouts than a conventional narrative.

• One of its recurring jokes is the collision between the band's aggressive rock pose and deliberately sentimental or ridiculous imagery. A dissolve from an American flag to a kitten is among the clip's most memorable visual turns.

• The song's central idea is treated broadly rather than as a literal romance story. The clip presents "all kinds" of love through unexpected pairings and images, making the title feel playful and deliberately overinclusive.

• The song featured additional "bang" from Thermos Malling of Doo Rag. Its single's B-side, "Cool Vee," grew out of arrangements first developed during the Blues Explosion's sessions with R.L. Burnside and Kenny Brown.

• The official video is distinct from the band's notorious 1997 performance of the song on Australia's *Recovery*. That live appearance became famous after Jon Spencer charged into the audience, disrupted the set and collided with the conventions of television performance.