Client: Diageo (Ex UDV - United Distillers & Vintners); Guinness(Brand)
Year-Date: 2000

Director: Frank Budgen
Editor: Paul Watts
Production Designer: Walter Campbell

Agency: Abbott Mead Vickers BBDO Ltd
Awards: Cannes Lions - International Advertising Festival, 2000 (Silver Lion)
CLIO Awards, 2000 (Gold)
CLIO Awards, 2000 (Silver)
CLIO Awards, 2000 (Silver)
Biz Sector: Beers, Ciders, Lagers
Music: Antar Daly, Wave
Note2: adforum_ID(6202),PE(16146)
Production Company: Gorgeous Enterprises, Headquarters, Headquarters / Bicoastal(Helen Williams)
Script/Written by: Tom Carty
Sound Mix: Stereo
Spot Name: Bet on Black
Technical Specifications: colour - format unknown
additional Credits: Clive Tanqueray(Account Executive), Yvonne Chalkley(Agency Producer), Johnny Burns(Sound Designer)